'SMTOWN LIVE 2022': SM Artists Unite for a Free New Year's Eve Concert Online
SM Entertainment is, quite frankly, killing the pandemic-era game. From launching their already massive successful half-virtual girl group aespa to preparing to launch their own metaverse / culture universe (the SMCU), the South Korean entertainment company is evolving with These Unprecedented…
aespa Is Leading Us Into the Metaverse
The world is becoming Ready Player One (and/or The Matrix, and/or Black Mirror...), and there's one K-pop girl group leading us towards our digital destiny: aespa. (To be fair, they already warned us they're on the Next Level.) While they're hardly the first (half) virtual act on the music scene,…