AND THE LEGACY LIVES ON.
Last week, “Car Wash” songstress Christina Aguilera made like a Pheonixtina Risinguilera (a Bird of Prey, if you will) and soared into the Top 20 of the iTunes Albums Chart with her biconic 2010 release Bionic, briefly topping efforts by dozens of her fellow pop contemporaries, including Rihanna Ora and Madonna–all thanks to a temporary price cut promotion with The Voice. (But who cares about the minor details?)
Now, the results are in following the resurgence, and the letting up of Legendtina’s reign can no longer be questioned.
Maroon 5, Blake Shelton, Cee Lo Green and Christina Aguilera – iTunes discounted four albums by the four coaches of NBC’s “The Voice,” and all see big gains this week. (The retailer priced each set at $6.99 for a limited time.)
Maroon 5’s Hands All Over zips 65-23 with a 128% jump, Blake Shelton’s Red River Blue is up 94% (45-21) and Cee Lo Green’s The Lady Killer re-enters at No. 117 (up 225%). While she missed the chart, Christina Aguilera’s Bionic saw a smashing gain — it was up by 802%. (It sold a little over 2,000 units — a couple hundred units away from hitting the No. 200 position.)
A COUPLE HUNDRED UNITS AWAY.
If you break out your Stripped promotional calculator, you’ll note that a 802% increase means that Bionic was moving roughly 250 copies the week before. To help understanding this stunning coup, I’ve devised a visual to illustrate this monumental moment.
With the Billboard 200 so nearly clutched in her talons, Queen Legendtina has never been more poised for world domination. What’s next? A re-release of Back to Basics called Back to Back to Basics? A Mi Reflejo resurgence in the World Charts? The opportunities are endless.
Asked to comment on her rise in sales, Aguilera had this to say Excluusively to MuuMuse: “Besos.”
Bionic was released in June of 2010. (iTunes)