Her name is Dita. Was, anyway. Now, you can call her Madame X.
Madonna, experimental electronic hip-hop indie rising artist and One To Watch in 2019, is slowly, agonizingly teasing her brand new, post-Portugal Soccer Mom era of music…and she’s taking on a new persona to do so.
As the Little Medonsters have carefully sleuthed, between her “X”-filled Instagram grid and Story teasers and a newly published playlist on Spotify, the album – and the new identity – is called Madame X.
On Friday (April 12), Madonna created a Spotify playlist called #magic – the lead single title, perhaps? – filled with six songs: “Material Girl,” “American Life,” “Don’t Tell Me,” “Addicted,” “Music,” and “Express Yourself.” Can you see it? Read the songs by first letter down in a row. MADAME – and that last song doubles as an “X.” (And yes, she’s cutting into a fucking apple in the accompanying playlist photo, because “Apple Pie” rumors are going to haunt me until the day I die.)
Further evidence? The ramble she’s teasing on Instagram: “She is a cha cha instructor. A professor. A head of state. A housekeeper. An equestrian. A prisoner,” it reads. (Yes, admittedly, very “I am a mother. I am your friend” a la Britney Jean.)
Watch the trailer for 1966’s Madame X, and you’ll see the writing’s on the wall – err, letter. That opening shot is nearly identical in style. The only blank space left to fill on her Instagram is meant to describe the “secret agent, traveling around the world.” And that would be…Madame X.
If you’ve not yet seen it, here’s a synopsis of the Lana Turner-starring film: “A woman married to a wealthy socialite, is compromised by the accidental death of a man who had been romantically pursuing her, and is forced by her mother-in-law to assume a new identity to save the reputation of her husband and infant son. She wanders the world, trying to forget her heartbreak with the aid of alcohol and unsavory men, eventually returning to the city of her downfall, where she murders a blackmailer who threatens to expose her past. Amazingly, she is represented at her murder trial by her now adult son, who is a public defender. Hoping to continue to protect her son, she refuses to give her real name and is known to the court as the defendant, ‘Madame X.'”
Honestly, it sounds like the standard events of any old weekend in M-Dolla’s world.
What’s even more fun? Play those songs on the Spotify playlist, and your screen will display various “X”-s.
With confirmation that there’s at least one music video in the can, plus a bound-to-be-controversial performance of a “problematic” new song at Eurovision 2019 in May, it seems as though this era is about to kick off…any day now.
Are you feeling…Xcited?
UPDATE: HERE WE GO.